Services — Human First Marketing

Let’s leverage yours to get results.

As a leader in business, you know that ad costs are always moving up and to the right (here’s looking at you, Facebook).

To make matters worse, social media is “rented real estate” where the algorithm can turn into an abusive landlord overnight, causing your engagement to plummet out of nowhere.

That’s why a website expertly written to capture leads and an email list that converts “meh” followers into click-happy customers are the core digital assets of your business.

They also happen to be my specialty when it comes to lead-warming copywriting.

Choose Your Own Adventure…

Copywriting Packages for Every Budget

1. Your Business Backbone (Website Copy + Lead Magnet + Welcome Emails)

Problem: “We haven’t set up an automated system for staying in touch with potential customers who don’t make the first move by reaching out.”
Solution: You need a website that does more than shout “Call me!” into the void.
Search-Engine-Optimized (SEO) website copy that engages curiosity + a Lead Magnet your ideal customers can’t wait to click + an Email Welcome Sequence that builds a relationship of trust = You stay top of mind.
2. Educational Email Course

Problem: “My customers need a deeper understanding of my product/service before they’re willing to purchase, but they aren’t clicking ‘Learn More’ or booking a Discovery Call.”
Solution: Creating an Educational Email Course is the “secret weapon” for warming cold leads and turning lurkers into raving fans.
Best part? It works for almost any industry! (Even if “Sign Up for My Newsletter” hasn’t grown your list in the past.)
Through a daily dose of easy-to-digest educational emails that are truly helpful, you’ll establish a human connection with your customer that lasts long after you make the first sale.
Still not sure? See an example of an Educational Email Course in action.
3. Your Personal Copy Co-Writer

Problem: “I do all of my own business writing, but it eats up time and I’m not always confident my words will convert into actual subscribers or sales.”
Solution: If you enjoy writing or don’t trust someone else to do it right, I get it (Hi! Fellow Type-A Personality here). But I can still save you time, reduce your workload, and give you peace of mind.
For a flat, monthly fee customized to fit your budget, I’ll provide strategy-driven feedback on your copy with concrete frameworks to take it up a notch, that way you can be confident you nailed it before you hit publish.